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Longines Flagship Heritage 60th Anniversary 1957-2017 limited edition

Longines Flagship Heritage 60th Anniversary 1957-2017 limited edition

January 20, 2017 3:36 am
The house of Longines is proud to present its latest masterpiece – the Flagship Heritage 60th Anniversary 1957-2017. As it is implied in its name, it honors the brand’s...

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Chronoswiss Sirius Moon Phase Diamonds

Chronoswiss Sirius Moon Phase Diamonds

September 12, 2015 10:32 am
Diamonds! Everything looks better with them, doesn’t it? Well, maybe not everything, but this Sirius from Chronoswiss certainly benefits from all the gems. They’re even...

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What “Swiss made” means now in 2017?

What “Swiss made” means now in 2017?

January 3, 2017 8:17 pm
From all of us here at Watchallure, Happy New Year! In our first article in 2017 we bring you one of the biggest news regarding the watchmaking industry – the changes...

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Longines Flagship Heritage 60th Anniversary 1957-2017 limited edition

The house of Longines is proud to present its latest masterpiece – the Flagship Heritage 60th Anniversary 1957-2017. As it is implied in its name, it honors the brand’s proud watchmaking tradition and celebrates the 60th anniversary of the highly acclaimed Flagship collection. The new Longines Flagship Heritage 60th Anniversary 1957-2017 comes in 3 different […]

Panerai LAB-ID Luminor 1950 Carbotech 3 Days

At this year’s SIHH, the renowned watchmaker Officine Panerai presented one of its most innovative watches ever made – the LAB-ID Luminor 1950 Carbotech 3 Days. Featuring innovative Carbon materials and technologies, the latest Panerai timepiece is made as a limited collection of just 50 pieces. The brand is yet to reveal the price. The […]

Jaeger-LeCoultre presents the updated Master Collection for 2017

This year, the Jaeger-LeCoultre’s renowned Master Collection turns 25. To celebrate the anniversary, the company has refreshed its iconic series with three new special edition watches: the Master Control Date, the Master Chronograph, and the Master Geographic. Featuring vintage-inspired details such as sector dials, the new watches add a new stylish touch to the brand’s […]

Baume & Mercier unveils the Clifton Club collection

The first day of the SIHH 2017 is behind us and we have already seen various novelties from some of the Richemont’s most prestigious brands like Vacheron Constantin, A. Lange & Söhne, Jaeger-LeCoultre and others. However, what caught my attention the most were the “smaller” and more affordable brands such as Baume & Mercier. Yesterday, […]

TAG Heuer Carrera Calibre 16 Day-Date Chronograph Black Titanium

January 16, 2017 marks the beginning of the Geneva Watch Fair. Happening at the same time (January 16-20) as the SIHH, the event will be held on the shores of Lake Léman. For the first time ever, the Swiss watchmaker TAG Heuer is holding a free exhibition that is opened to the public. By doing […]

Audemars Piguet presents the black ceramic Royal Oak Perpetual Calendar

The Swiss powerhouse Audemars Piguet has just announced what could easily be one of the most talked about watches of the upcoming SIHH 2017, the Royal Oak Perpetual Calendar Black Ceramic. Following the yellow gold, rose gold, and stainless steel versions released in 2015, the new model is the first Royal Oak Perpetual Calendar to […]

Oris Artelier Calibre 113

The Swiss watchmaker Oris is proud to present Artelier Calibre 113, a watch powered by the brand’s fourth completely in-house made movement. Priced at $5,900, the new timepiece will be officially unveiled at Baselworld 2017.   With its latest watch, Oris is continuing its proud watchmaking tradition established back in 1904. By the late 1970s, […]

Introducing: H. Moser & Cie Swiss Mad watches

Yes, you have read correctly, it’s Swiss Mad, not Swiss Made . The Swiss independent watchmaker H. Moser & Cie has just unveiled two very special and unique watches: the Swiss Mad Watch and the Venturer Swiss Mad. Described as “100% Swiss”, the two timepieces are created as a response to the new regulations that […]

Omega Speedmaster “Speedy Tuesday” limited edition

Omega has just introduced a new version of its legendary Speedmaster – the Speedmaster “Speedy Tuesday”. Made as a limited edition of 2,012 pieces, the watch is now available for pre-order at the brand’s official website for 5,800 CHF. What’s interesting is that the customers are actually able to choose which of the 2,012 watches […]

Christophe Claret presents the new Maestro

From Christophe Claret, one of the industry’s most innovative and daring watchmakers, comes a new masterpiece of haute horlogerie – the Maestro. Inspired by the remarkable excellence of the brand’s master watchmaker, the new timepiece adds a fresh touch to the acclaimed Traditional collection and further cements Christophe Claret’s position as one of the finest […]