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Introducing: the BALL Engineer III Endurance 1917

Introducing: the BALL Engineer III Endurance 1917

July 19, 2017 7:33 pm
Something cool and exciting is coming from the BALL Watch Company. The Swiss-based brand has just announced the soon launch of its newest timepiece: the Engineer III Endurance...

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Cartier Tank – the world’s most iconic non-round watch

Cartier Tank – the world’s most iconic non-round watch

June 14, 2017 11:24 pm
Although some watch enthusiasts consider Cartier more of a jewelry brand than a watch brand, the French luxury giant actually has a significant place in horological history....

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Digital watches and their place in the horological history

Digital watches and their place in the horological history

May 15, 2017 12:19 pm
When we say “watch”, we mostly think of a timepiece with rotating hands pointing to numbers arrayed on a (typically) circular dial. Sure this has changed a bit...

Recent Articles

Introducing: the BALL Engineer III Endurance 1917

Something cool and exciting is coming from the BALL Watch Company. The Swiss-based brand has just announced the soon launch of its newest timepiece: the Engineer III Endurance 1917. Featuring revolutionary luminosity, sturdy protection and innovative cold weather technology, the latest BALL watch represents a tribute to the British polar explorer Sir Ernest Shackleton and […]

Only Watch 2017 – the Harry Winston Ocean Big Date

The 2017 edition of the world-renowned Only Watch auction will take place for the second time in a row in Geneva, on Saturday, November 11, 2017. There, more than 40 brands will auction off their unique timepieces in support of research on Duchenne Muscular Dystrophy. Among this year’s participants is also the renowned luxury jeweler […]

The Official James Hunt Chronograph from Omologato

Founded in 2015, Omologato is a small watchmaking brand from Great Britain. Created out of passion for Motorsport, this young watchmaker creates racing-inspired timepieces that pay homage to iconic locations, cars and figures. Today Omologato is proud to present another such watch – the Official James Hunt Chronograph. As its name implies, the new watch […]

Bell & Ross BR 126 Renault Sport 40th Anniversary

Another article and another F1-inspired timepiece here at WatchAllure . After the recently introduced Oris’ Chronoris Williams piece, we now present you another 40th anniversary watch – the Bell & Ross BR 126 Renault Sport 40th Anniversary. The French watchmaker and Renault Sport Formula One team have been collaborating since 2016, the year Renault returned to […]

Oris launches the Chronoris Williams 40th Anniversary Limited Edition

In celebration of the 40th anniversary of Williams’ Formula One team, Oris is launching a special dedicated version of its iconic Chronoris model: the Chronoris Williams 40th Anniversary  Limited Edition. The Swiss watchmaker and British Formula One motor racing team first met in 2003 and have been collaborating ever since. In fact, Oris is now […]

The Pilot Calatrava Ref. 5522A – a US exclusive from Patek Philippe

From July 13 to 23, 2017, the city of New York will be the host of a public exhibition called “The Art of Watches Grand Exhibition New York”. The 11-day event will take place at Cipriani 42nd Street and will be free of admission. For this occasion, Patek Philippe has created a two-story structure featuring […]

Laurent Ferrier and Urwerk present: the Arpal One unique watch

Laurent Ferrier and Urwerk. On one side you have classic traditional-looking watches like this, and on the other there are high-tech modern timepieces like this one. So, what could possibly connect these two vastly different worlds? The answer is the Only Watch. Organized under the patronage of HSH Albert II de Monaco since 2005, the […]

Audemars Piguet Royal Oak Offshore Summer Editions 2017

Ready to go #offshore? Cause Audemars Piguet sure is . For this summer, the Swiss watchmaking giant has decided to refresh its renowned Royal Oak Offshore with a new exciting release. The new Royal Oak Offshore Chronograph Summer Edition 2017 is available in two versions: for him and for her. Limited to 500 and 200 […]

Latest from Frederique Constant: the Classics Automatic GMT

Looking for an elegant but affordable men’s GMT watch? Well look no further as Frederique Constant might just have the perfect piece for you . Just a few days ago, the Geneva based brand announced the release of their latest accessible luxury watch – the Classics Automatic GMT. Featuring a classic design and high-end Swiss […]

Presenting: the new Carl F. Bucherer Patravi ScubaTec Manta Trust

In the past couple of years, Carl F. Bucherer has been actively supporting the Manta Trust, a non-profit organization dedicated to conserving manta rays. The UK charity also works on raising the awareness and educating the general public about these magnificent but vulnerable sea animals. Today Carl F. Bucherer is proud to introduce a special […]